Co operative clothing Fashion Photography Shoot

The Co Op Shoot New Aurora Range:  Two day shoot at Seaham Hall

“Yet again Team Moss have not only delivered, but have exceeded our brief by producing high quality artwork.” Dionne Moy Sales and marketing manager Co Operative clothing group

Team Moss have once again teamed up with the Co Operative group to shoot the first section of the new co op catalogue aimed at the beauty industry. The new Aurora range is contemporary yet classy and is targeted at beauty industry professionals.

The planning began 3 months ago:

“we spend a lot of time with the marketing team, Dionne, Simon  and Shaun understanding their target audience. The team at the Co Op are great and have a clear focus when it comes to direction and creating a brief. Part of our job prior to the shoot is to source the correct models and location. We tend to look at perhaps 3 different venues and visit them all to check lighting, available space and how well the location fits with the clothing range” Claire Ledder Stylist Keith Moss Photography.

The shoot took place over two days at the Seaham Hall serenity Spa which was the perfect backdrop to complement the new Aurora Range. Models were brought in from Tynee Tees in Newcastle.

“When shooting Fashion for catalogues it’s so important we work with professional models, it makes a huge difference to how a day can run. A model with experience is used to working at a certain pace and very quickly adapts to a quick turnaround of clothing changes, with only two days to shoot this particular collection it is crucial we work to a time scale” Keith Moss – Professional Photographer.

Please see below, a behind the scenes video from the two day shoot.

Studios: 01287 679655 Email: Info@keithmoss.co.uk